As one of Canada's leading supermarket chains for outdoor products, we are always on the lookout for products that meet the needs of our consumers and fit in with our environmental philosophy. After several market surveys and supplier evaluations, we decided to establish a partnership with MK Lighter to introduce their lighter products to the Canadian market.
In the early stages of the partnership, the MK team demonstrated great professionalism and efficiency. They provided us with a complete sourcing process plan and helped us select the most suitable MK lighter series for the Canadian market, including high quality butane gas as well as multi-function flame lighters, etc., by analyzing the market data meticulously.
MK Lighter also provided full marketing support before the products hit the shelves, including promotional materials such as branded bags, customized T-shirts and posters to help us quickly build awareness of the MK brand in the marketplace.The MK team has also been extremely responsive, and every communication has been efficient and friendly.
Since we put our MK lighter range on the shelves, these products have quickly won over consumers with their high quality and innovative designs, and sales have steadily increased. In particular, the multi-functional lighters and eco-friendly butane gas refill bottles have been well received by many outdoor activity enthusiasts and environmentally conscious customers.